Introduce:
Since its establishment in 1991, Guangzhou Xin Hongda Trading Service Co., Ltd.（Samthinker） has been mainly engaged in the business of daily consumer products. in 2004, we started to try to introduce foreign niche luxury cosmetic brands. in 2016, we established the Xin Hongda（Samthinker） Premium Washing Institute in Guangzhou.
We strictly select global high-quality raw materials and optimize the golden ratio of various formula composition by combining with the skin type and usage habits of Oriental people.Over the past 19 years since its creation, the company has always adhered to the concept that consumers’ demands come first, bringing end consumers a pleasant user experience with high-quality beauty products and a professional service system.
Guangzhou Xin Hongda Trade Service Co., Ltd.（Samthinker）already has its own beauty brands such as NAHAN, Qingzhi*Encounter, YUE SHIYUE SKIN, Makeup Home, etc. It is also the general distributor in China of international light luxury cosmetic brands such as Gemachlich (Germany)， 花っばみ (Japan)，St. zagari (Spain), प्राकृतिक (India), CERNEL(France)，douce ALICE(France)，La Mascotte(France)，The Skinar House(Australia)，etc.
Mission:
Build the future life concept hall
Environmental protection design elements, fashionable product packaging, immersive user experience, humanized after-sales service, this is the future life concept hall built by Xin Hongda（Samthinker）, all products will be given life, and through a strong data system to establish a bridge of communication with consumers, different from the previous, shopping demand Xin Hongda（Samthinker）, pay more attention to the interactive experience with consumers, whether offline community activities or, online social Media Xin Hongda（Samthinker） is not only a delicate product, but also a way of life.
Let all employees become partners of the enterprise
Build a platform for all employees to become partners in the enterprise, which is a humanistic spirit based on the concept that I have employees to respect each other, grow together and share success
Duty:
In terms of environmental responsibility and public welfare, Xin Hongda（Samthinker） is always on the way! We always adhere to the concept of sustainable development, from material selection to promotion of products, every step is always practicing the concept of sustainable development. In choosing materials, we gradually adopt PLA, PCR, starch and other environmentally friendly materials instead of traditional petroleum-based packaging materials; in transportation, we adopt unified management of cloud warehouse and unified distribution to reduce unnecessary transportation routes; in propaganda, we adopt paperless product literature to maintain paperless communication and paperless propaganda.